Novations, Residual Income & Better Seller Conversations | EZ Real Estate

This week’s EZ Real Estate Mastermind cut straight to the chase with practical strategies and big updates. Here are the top takeaways you can apply immediately:

Key takeaways:

  • Novations: A Smart Way to Help Sellers (and Yourself)
    When a seller’s price doesn’t match market reality, offering a novation can be the win-win solution. Robert walked us through his recent negotiation in Seattle: “I told the seller straight—I’m not here to embarrass you with a lowball cash offer. Novation lets us put real money into improving the property, and everyone walks away happy with more money.” Real-world negotiations like this are exactly what we break down and teach every week.

  • Enterprise Seats: Residual Income Opportunities
    EZ is rolling out its new enterprise structure—and seat licenses will soon see a price increase. If you’re considering adding passive income streams (and keeping your pipeline full of deals), now is the time to lock in. Once the new corporate structure is finalized, pricing flexibility goes away.

  • Talking to Sellers: Real Conversations, Zero Fluff
    Joy Steidl nailed why agents need to know their market inside out and keep conversations real with sellers: “You don’t have to push a specific method. Traditional, novation, EZ zero-commission—your only job is to match the solution to your seller’s exact needs.” That’s exactly how you avoid salesy pitches and actually help people move forward.

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If you’re an agent looking for a better way to win listings and close more deals, now’s the time to explore what EZ Real Estate Platform can do for your business.

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