How Agents and Wholesalers How to Close More Wholesale Deals by Partnering with Transactional Funding Vendors (at a Net-Zero Cost)
If you’re an agent, here’s a secret: Working with wholesalers can explode your listing volume if you do it right.
Problem is, wholesale deals often fall apart because assignment fees scare buyers and sellers away. Buyers retrade, sellers get cold feet, and wholesalers stress over losing their profits. It’s a mess, and deals vanish.
But there’s an EZ fix:
We partnered with Pete Russell from Velocity Advantage Capital, a transactional funding vendor, to bring you an unstoppable combo: a funding option for double closings where fees can be covered by a buyer premium.
"Remove 100% of the financial friction from an established market... Who’s not gonna flock to that? 'You can double-close my deal for $0?' It’s wild, it’s beautiful.”
Greg Bilbro, Wholesale Expert, on Agents Collaborating with Wholesalers
“You don't have to be stuck at traditional percentages. Use the buyer premium creatively to fund closing costs and transactional funding fees.”
Paul Cronin, EZ Real Estate Platform
"Best of both worlds—more buyers, higher offers, fewer headaches."
Pete Russell, Velocity Advantage Capital, on collaborating with EZ
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Kenneth Collins, EZ Agent
💡 Want the quick agent pitch for wholesaler referrals?
Reach out to some wholesalers you know and say this:
Subject Line: Quick idea –
If you’re tired of stressing over buyers backing out or sellers noticing your assignment fee at closing, I can help solve that. I have a transactional funding lender that can help you double close your deals, and listing option that can use a buyer premium to cover your fees.
You lock in your profit, your buyers never see your spread, and we can scale together. How does that sound?”
That sentence alone could open the door to your next 5 listings from wholesalers.
What Agents Need to Know about Transactional Funding + Double Closings:
Transactional funding lets wholesalers temporarily buy properties (A→B) before immediately reselling (B→C). This is called double closing, and it removes the visible assignment fee and protects wholesaler profits.
“I’ve had people walk out at closing before because they saw my assignment fee. With double closings, you avoid that completely”
– Pete Russell
How the EZ Buyer Premium Works (Simplified):
A buyer premium can be used to transparently pass transactional funding costs to the end buyer. Agents using the EZ platform have a unique value add for wholesaler partners – a way to help them cover all closing costs and transactional fees, and then some.
“The superpower of the buyer’s premium is almost a panacea for solving problems. You set it up, the buyer sees everything—it’s transparent and powerful.”
– Paul Cronin
Example (Simple Breakdown):
Wholesaler locks in a deal for $100k.
You (the EZ agent) list it on EZ at $145k with a 10% buyer premium.
Buyers bid competitively; property sells for $180k total.
Transactional funding (1%) and closing costs fully covered by buyer premium.
Wholesaler smoothly double closes—no assignment fee drama.
You earn commission, wholesaler earns $80k, everyone is happy.
Benefits for You, the Agent:
Get More Listings: Wholesalers trust you to manage their high-margin double closings.
Higher Commissions: Competitive buyer events drive better final prices.
Less Drama: No more frantic calls from nervous wholesalers.
Benefits for Your Wholesaler Partners:
Secure Profits: Eliminate the risks associated with visible assignment fees.
Net-Zero Funding Costs: Buyer premiums can cover the costs of funding.
Compliance Confidence: Clean, transparent transactions that avoid regulatory headaches.
Ready to Start Partnering Smarter?
Introduce wholesalers to transactional funding vendors like Pete Russell and leverage EZ’s platform to close more (and better) deals.
Connect with Pete Russell:
Grow Your Business with EZ:
Let’s close better deals, faster, together.