What’s the deal with Buyer Premiums? *Seinfeld Voice*
They’re not new, but they ARE one of the best ways to navigate real estate commissions and pricing transparency in today’s market. In this Topic Thursday session, we break down:
🔹 What a Buyer Premium is (and what it’s NOT)
🔹 Why buyers already pay commissions (yes, even in traditional deals)
🔹 Smart strategies to leverage Buyer Premiums in your business
🔹 How top agents use them to win more deals
Watch Now or use timestamps below to Navigate
01:17 The 411: Buyer Premiums in Real Estate
11:00 Reality Check – The Buyer Has Always Pays Commissions. Here’s Why:
17:58 Buyer Premiums Are Added to Selected Offer (No Money Out of Pocket for Buyers)
19:40 Buyer Premium Strategies – Everything is Negotiable
23:53 EZ Real Estate Platform vs. Sotheby’s Concierge Auction
25:32 Yes, You Can Add Marketing Costs to Buyers Premium.
25:38 Advantages of Using a Buyer Premium in Real Estate
30:23 EZ Platform for Senior Transition Moves
Additional Learning:
- Buyer Addendum Walkthrough (The Paperwork!)
- Donnie Bennet’s Creative Real Estate Commission Strategies
- Quinn’s EZ 1% Strategy
🚀 Next Topic Thursday: EZ Marketing for Your Listing
- Join live (or add to calendar)
- Previous Sessions (with resources)
- Video replays on YouTube
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